The Ultimate Guide to the Best Content Promotion Tools

Now that you have invested the time into researching your audience and creating outstanding content, how can you make sure that it gets read? The joy of putting the final touches on a well-constructed article can quickly be stomped out by the realization that your perfect article is going nowhere fast. Let’s start with three […]

Is Positive Thinking Toxic for Your Business?

Think back to the last time you visited a bookstore and walked by the business and management section. It was probably located right next to the self-help books. The titles where full of exclamation points. The covers had bright, bold colors and every author seemed to be promoting some sort of rags-to-riches story or secret […]

Start the New Year with a Revamped Website

It is holiday time and while that means too many cookies and too many drinks, it also means a time for self-reflection. Most of us begin thinking about what we want to get out of the next 12 months. What didn’t we accomplish this past year? What would be like to be different about the […]

A History of Link Earning

A Brief History of Link Building

The Beginnings of Link Building It wasn’t too long ago that websites relied on link building strategies to improve their search engine rankings. The idea was simple: publish as many links to your site as possible and sit back and reap the rewards. Email inboxes were being spammed, the comment section at the end of […]

This Week in Writing and Marketing News

The bad news is that we haven’t posted in a while; the good news is that it is spring and we have been super busy. Here are just a few of the projects that we have been working on over the past couple weeks: We helped, a professional transcription company update their website with […]

Google Has Good News for Your Business

Over the past few years, companies have take to treated press released as a mere formality or a last thought. The trend has been to make important announcement through social media, but with Google’s new algorithm, the pendulum may just be swinging back the other way. Small Changes Making a Big Difference While there hasn’t […]

Learn the Largest Source of Traffic for Online Businesses

According to a recent study conducted by Brightedge, organic traffic is the largest source of both visitors and revenue. Email campaigns, social media outreach and paid advertising all fall way behind as sources of traffic. So what does this mean for you? If you aren’t producing quality web content that engages readers and provides them […]